Identity Theory:
The Identity Theory is applicable to our film opening. Specifically, our main protagonist. His initial introduction to his character starts off by a competition to win an opportunity to open for a big DJ. The theory can be applied when the need to win is due to the “cool by association” effect. If he's able to land this competition, opening for that big DJ will make it look like he's affiliated with those kinds of DJ’s/people. It's good for his image as an uprising music composer.
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